I'M
Chrisna Zitnyar.
Professional Encourager
Producer, Editor, Marketer & Creative Director
Hello there, my name is Chrisna and I bring a burst of positive energy wherever I go! I am a professional encourager and thrive on giving support, confidence, and hope to those around me. My passion is building people up and spreading positive vibes, both personally and professionally.
I have always approached life in a non-traditional way, seeing the world through a different lens. While I used to try and change myself to fit in, I eventually realized that embracing my uniqueness was the key to unlocking my own greatness. Through life lessons and prayer, I have discovered grace, self-love, and confidence, which have allowed me to continue pursuing my dreams and living life to the fullest.
Areas Of Focus:
Video Production
Creative Direction
Multimedia Design
Brand Campaign Strategies
01 PROFESSIONAL
MY PROFESSIONAL ENCOURAGER SKILLS
Leadership Skills
95%
Management
98%
Strategic Thinker
95%
Problem Solver
95%
Interpersonal Skills
98%
Creative Direction
100%
Visual Communication
100%
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
#professionalencourager
#professionalencourager
#professionalencourager
03 Experience
2013-Present
Filmmaker, Creative Director,
Producer & Editor
As a producer/editor and filmmaker I help clients achieve marketing goals, through video production and visual design (photography and graphic design). From start to finish, I can produce a variety of content; testimonials, docu-style, promotional, animation, commercial, and social media stories to convey my client's message.
As a Production Manager, I direct actors, cameramen, support staff, and set designers. Identifying the shooting venues as well as performing bookings, and budget costs. Meeting with stakeholders to discuss the project and ensuring that the production runs smoothly. To help with the creation and refinement of projects and scripts, I Collaborate with editors to watch over the project’s finalization.
2022-Present
HorsePower Brands
Director of Marketing
As the Director of Marketing for Mighty Dog Roofing, I am proud to have played a key role in the company's recognition as the #11 fastest growing franchise. Leveraging my leadership and expertise, I have developed and executed successful marketing campaigns that have significantly elevated the Mighty Dog Roofing brand, driving growth and profitability.
My extensive research on marketing trends has enabled me to develop innovative strategies that have consistently delivered exceptional results. Collaborating with cross-functional teams, I ensure consistent messaging and branding across all channels while effectively managing the marketing budget and tracking ROI on campaigns. With superior communication and project management skills, I have successfully overseen convention planning, managed the brand folder, and developed and executed a robust content calendar for 2023, including quarterly campaigns, blog plans, videos, press releases, and messaging.
My dedication to cultivating relationships with key partners such as Pets for Vets, National Dog Show, Comcast, Boise State University, Owens Corning, and James Hardie has further contributed to the company's success. My proven track record of success and unwavering commitment to excellence assures that I will continue to drive Mighty Dog Roofing's growth and success.
2019 - 2021
The Business Ethics Alliance
Sr. Marketing & Communications Manager
Oversaw all marketing and communications for the Alliance. Led creative direction, creating graphics/video/print/email/social media content, and spearheaded marketing strategy and lead generation (tradition and digital marketing) to expand ethics education to Omaha's business community. Lead the rebranding of the organization and for the EthicSpace conference. Pivoted to new digital marketing tactics and objectives in response to the Covid-19 era.
2021 - 2021
Hearst Television
Coordinating Producer & Editor
I coordinated small productions while conducting general research in support of national and local shows (OTT). Developed episode or segment concepts, location bookings, and logistics in addition to budget costs, quality control via Frame.io, and hiring crews. I administered film releases, permits, and legal paperwork for filming projects. Created hubs for booking travel, organizing grids, schedules, and call sheets. Edited interstitials to support the branding of the episode for streaming.
As a video editor I assembled raw footage, and followed scripts/creative briefs, using Premiere Pro, After Effects, and Audition. Performed preproduction, production, and post-production duties as a creative producer. Which included client meetings, pitching, scheduling, hiring freelancers, shooting (Sony a7r iii), lighting, recording, and delivering/packaging the final product. Lastly, as a video host, I presented topics for client videos and commercials. Delivered video script on-camera in an engaging manner that connected with their audience.
2016-2018
The Salvation Army
Omaha Kroc Center
Marketing Manager
I provided creative direction and developed internal/external marketing solutions for the executive team. Lead the marketing department and upheld responsibilities, such as brand awareness, campaign development, Kroc website, design production, strategic planning, digital advertisement, social media, and PR.
2011-2014
The New Age Group, LLC
Video Creative Director & Host
I managed a team of designers, videographers, and photographers while leading creative direction, quality control, and social media marketing campaigns for clients. I assigned and tracked production timelines to completion. Also, consulted clients on event media coverage, event planning, and social media services. In operations, I performed various duties such as budgeting, contractual agreements, invoicing, sales, customer consultations, and retention.
I was the video host for the New Age Youtube channel. I hosted a variety of topics, provide commentary, and interviewed guests in the nightlife industry and local events. In addition to producing program content and making promotional appearances in public or private events.
2018-2019
Mutual of Omaha
Product Marketing Manager
From ideation to implementation, I lead marketing campaigns through various mediums (landing pages, print, and social media) and drove initiatives for Mutual of Omaha's health products and the Association Marketing program for advisor distribution. I investigated and analyzed business opportunities, defined project objectives, and developed marketing cases independently. Marketing solutions, strategies, and creative direction services are what I provided to sales teams, managing directors, and advisors.
2014-2016
Securities America, Inc.
Multimedia Producer & Social Media Manager
I was solely responsible for developing concepts, and producing and managing corporate video, photography, and social media. In addition, I coordinated digital marketing strategies, SEO, SEM, and multimedia design using Adobe Creative Suite, Final Cut X, Act-On, and Brainshark. I served financial advisors as their digital and social media marketing consultant.
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